Gen Y Does NOT Dominate Internet Usage

February 20, 2009 by  
Filed under Trends, Facts & Figures


While over half the population of the Internet is between 18 and 44, it is Generation X that has the most activity:

Internet Poulation Chart

Gen X is more likely than Gen Y to make travel reservations, bank, get health info, and research for jobs.

Comparison of Gen Y versus Gen X online behavior

Gen Y is far more lilkely to persue online entertainment options.

Comparison of Gen Y versus Gen X online behavior

Read the full report from Pew here.

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