As 2017 winds down to it’s thankful resolution I thought I’d share this quick infographic with all of the current Instagram filters. It’s important to know your options when choosing the right filters for brand social posts as they reflect directly on consistency and your branding. It’s a good idea to take a look at what’s currently available, pick a range of different types of images and choose just the right filter for each, then set those as brand standards for the rest of the year or whenever a new big batch of filters is released. This helps for a consistent grid. What grid? How silly! Instagram is searchable, and often your audience is checking you out on a tablet or desktop, so don’t forget your grid!
So, without further adieu, here’s your current Instagram filter roster: